Footsteps Marketing will be launching the CommunityFootsteps.com next week on January 12th.  This community marketplace will be one of the first of its kind in the independent retailer community.  The goal of the marketplace is to link local businesses, restaurants and the retailers into one market area.  The market will encourage “Buy Local!”  In addition to the value to the customer and the increased market awareness of the business, up to 14% of the sales generated will be sent along to local non-profits.  Each month a local non-profit will be the primary beneficiary of the sales and will receive 8% of all sales. The month of January will be hosted by Lift-UP, a Roaring Fork Valley service organization providing humanitarian assistance to household in need.

Community Footsteps will also partner with all region Chambers of Commerce, community radio station,  KDNK to promote the site and all of the participating business.

This is just the beginning of moving our clients into the social commerce, “flash deals” arena.  We hope to utilize the system to help retailers use all Social Media channels to increase sales, increase “top of mind” awareness and bring both new and loyal customers into their businesses.  It is very exciting, and rewarding, to get an entire community behind an idea.  Stay tuned….

Patrick Curry

January 5th, 2012